top of page
₹12Cr+
Ad spend managed across real estate campaigns
6+
Developer projects managed simultaneously
40%
Average reduction in Cost Per Qualified Lead
3.8×
Average ROAS across active accounts
Markloft is a specialist paid-ads agency for real estate developers. We build high ROI Meta & Google campaigns that fill your sales pipeline - not just your dashboard.
We turn ad spend into qualified site visits.
Why most real estate ad campaigns fail
Developers spend lakhs monthly on digital ads, yet the sales team complains about lead quality. Here's what goes wrong.
🔥
Wasted Budget on Broad Targeting
Generic campaigns that attract tyre-kickers instead of genuine home-buyers with purchase intent.
📉
Obsessing Over Vanity Metrics
Celebrating impressions, reach, and CTR while ignoring what actually matters - pipeline movement and real conversions.
CPL Is Not the Only Metric
🤷
A ₹200 CPL means nothing if leads don't convert. Most teams don't track cost-per-site-visit or cost-per-booking.
No MQL & SQL Framework
📊
Without qualifying leads into Marketing Qualified and Sales Qualified stages, your sales team wastes hours chasing dead leads.
🔄
No Funnel Thinking
Running only lead-gen forms with zero nurturing. Cold leads get cold-called once and die in the CRM forever.
Generalist Agencies
🏢
They copy-paste e-commerce playbooks. Real estate has a 60–90 day sales cycle - it needs a specialist who gets the buyer journey.
Paid ads, built for channel partners & builders
📣
Meta Ads (Facebook + Instagram)
Video-first creative strategy, lookalike audiences from your CRM, retargeting funnels that warm leads before the sales call.
Google Search & Demand Gen
🔎
High-intent keyword campaigns, competitor conquesting, YouTube discovery ads - capturing buyers when they're actively searching.
Landing Pages & CRO
🛬
Dedicated project landing pages optimised for conversions. A/B tested, mobile-first, built to capture qualified leads.
bottom of page